That’s what moves us
In order to be able to align new product developments to future needs, requirements and expectations, we intensively investigate current design-relevant trends, such as:
design based on people – creativity techniques, generating innovations, exploiting creative potential in agile structures.
innovative solutions for new, self-determined forms of work organization and cooperation.
trans generation & usability
cross-generational, non-stigmatizing product design.
socially and ecologically responsible product design, sustainable production processes and materials, cradle-to-cradle principles.
simplicity & individualization
product design based on the general need for individuality and visual simplicity.
digitalization & internet of things
physical objects linked with virtual infrastructure. Interactions between real products and digital applications.